Having built both digital teams in traditional agencies and traditional capabilities in digital teams prepared me for the Sprint challenge as Chief Creative Officer at M8.
Sprint like many large clients had multiple agencies, including our friends at Alma|DDB with whom we were able to partner and generate amazing campaigns. The client entrusted performance projects to our care, along with social media, websites, apps and other digital experiences.
During an extremely successful 5 year run we were able to generate not only measurable business growth but also award-winning work, blurring the lines between offline and online, many times ‘hijacking’ the capabilities of digital platforms to push the user experience to the next level.
BELOW FIND SAMPLES OF THE PERFORMANCE DRIVEN WORK:
